广东省药监局：重点打击化妆品宣称染发功效类产品违法行为

9yue29ri，guangdongshengyaojianjuzhaokaileputonghuazhuangpinxuanchengranfagongxiaoleichanpinzhuanxiangjianchagongzuojiaoliuhui。huiyiduiputonghuazhuangpinxuanchengranfagongxiaoleichanpinzhuanxiangjianchagongzuojinxinglegongzuobushu，mingquezhongdiandajisanleiweifaxingwei：

1）shengchanjingyingweijingzhucederanfaleihuazhuangpin（xuanchengranfagongxiaoleichanpin）；

2）shengchanjingyingbufuheqiangzhixingguojiabiaozhun、jishuguifanhuozhebufuhehuazhuangpinbeianziliaozaimingdejishuyaoqiudeputonghuazhuangpinxuanchengranfagongxiaoleichanpin；

3）putonghuazhuangpinxuanchengranfaleihuazhuangpingongxiao。

广州开发区发布促进美妆产业高质量发展办法修订稿

jinri，guangzhoukaifaquguanweihui、guangzhoushihuangpuqurenminzhengfuxiudingle《guangzhoukaifaqu（huangpuqu）cujinmeizhuangchanyegaozhiliangfazhanbanfa》。xiudinghoude《fazhanbanfa》 zhichifanweiweizaiguangzhoukaifaqu、guangzhoushihuangpuqujiqishoutuoguanlihexiaxiayuanqufanweineicongshishengchanjingyinghuodongdegeleijingyingzhuti。

weiyouhuameizhuangshichanggongji，jihuo“meilijingji”，gaiquyujiangcong“ gulitishenghexinjingzhengli”、“ dajianzhongdagonggongfuwupingtai”、“ chuangjianguojizhimingzizhupinpai”yiji“ yingzaoyiliuchanyefazhanhuanjing”duogefangmianzheli，dazaojuyouguojiyingxianglihezhimingdudemeizhuangchanyejiqun。

奇华顿上线五种用作混合彩妆的活性植物提取物

9yue25ri，zaibaxishengbaoluojuxingdeladingmeizhouhuazhuangpinmaoyizhanshang，qihuaduntuichule5zhongquanxinhuoxingzhiwutiquwu。juxi，zheixiehuoxingzhiwutiquwuzhuyaozuoyongzaiyuhunhecaizhuangsefen，qihuaduntongguoteshugongyiquebaoletiquwudeshengwuhuoxingyuwendingxing，yizuidaxianduzhanxianqiganguantexingyugongxiao。

5zhong100%tianranhuoxingtiquwuruxia：

Curcuma 7409：congjianghuangdegenjingzhongtiqu，juyoushuhuangongxiao；

Gardenia 2168：congzhizihuazhongtiqu，juyoukangshuailaodegongxiao；

Spirulina 2183：congluoxuanzaozhongtiqu，juyoukangyangtiliangdezuoyong；

Radish 1805：congluobudegenjingzhongtiqu，kebaohujifu；

Radish 2364：congluobuzhongtiqu，juyoukangtanghuadenengli。

上海克琴新原料「麦芽糖酸」完成备案

9yue26ri，huazhuangpinxinyuanliao“maiyatangsuan”wanchengbeian，beianrenweishanghaikeqinkejiyouxiangongsi，xiangguanjishuyaoqiuzanweigongbu。

gongkaiziliaoxianshi，maiyatangsuanshiyizhongzhiwuyanshengdekangshuailaochengfen，gongxiaoqiangdaqiewenhe，kezuoweibaoshiji、kangyanghuaji、pifubaohuji、liangfuji、aohejidengshiyong。

雅漾母公司合作索邦大学开发生物塑料项目

jinqi，yayangpinpaidemugongsipierfaboyufaguosuobangdaxuekaizhanhezuo，gongtongkaifaleshengwusuliaoxiangmu。juxi，gaixiangmulingganlaizishengwufangshengxue，shuangfanghezuokaifadexincailiaoyiweizaoweiyuanliao，keyibuzhuodaqizhongdeeryanghuatan，bingjiangqizhuanhuaweiyizhongshengwusuliao。

zheizhongcailiaoyouwangmanzubaozhuangdeduoweiduxuqiu，baokuoqiangdu、peifangbaohuhejianrongxing，haikeyijinxingshengwujiangjie，zaimeizhuangdengduogelingyujuyoujudadeyingyongqianjing。

LVMH与时尚巨头F1达成合作

jinri，lvmhjituanxuanbuyuf1qianshuleyixiangweiqishiniandequanqiuhezuohuobanxieyi，jutidehezuoxijiejiangyu2025nianchugongbu。shuangfangbiaoshijieshihuijiangtiyuyu“shenghuoyishu”jieheqilai，weiyonghutigong“wuyulunbidetiyan”，lvmhqixiadejijiapinpaijiangcanyuqizhong，ruluyiweideng、taigehaoyadeng，hangaishishang、zhubao、meirong、jiuleidenglingyu。

美即在多个电商平台闭店

9yue30ri，zhimingmianmopinpaimeijifabulebidiangonggao，xuanbujiangyu2024nian10yue30ribidian，bingtingzhijieshouxindingdan。shouhouhejifenwenti，kezai10yue30riqianzixunguanfangkefu。

muqian，meijitianmaoguanfangqijiandian、meijidouyinhufuqijiandianjunyiwufasousuo，meijijingdongziyingqijiandianneishangpinyiquanbuxiajia。meijideguanfanggongzhonghao，gengxinshijianzetingliuzaijinnian7yue31ri，cihouzaiwugengxin。

多个品牌官宣代言人

▶xiulikeguanxuanpinpaidashimalong

▶eve lomyifulongguanxuanquanqiupinpaidaiyanren（xiezhuangxiliejijiejingmianmo）xiaozhan

▶youshiyanguanxuanshiguangdaiyanrenrickyshenquanrui

KDC/One收购意大利包商Laffon S.r.l.

jinri，jianadakdc/onejituanxuanbushougouyidalihuazhuangpinbaozhuangzhizaoshanglaffon s.r.l.。cicishougoutigaolekdc/onedefuwunengli，zaichuangyi、sheji、kaifahezhizaodengduogefangmian，zengqiangleqitigongjiejuefangandexiaolvhezhiliang。

laffon s.r.l.chengliyu1982nian，yongyougaoduzidonghuadeshengchanzhongxin，yewuzhuyaojujiaoyuzhusu、zhuangshihezujianzuzhuang，yijishumahesiwangyinshua。

各平台公布24年双11大促玩法

近期，各大电商平台开始公布了24年双11大促玩法。据悉，天猫平台将于10月14日开启双11第一波预售，且全周期呈现三波段爆发。今年天猫双11将重启预售制，并在满减、立减活动基础上，额外再投入300亿消费券及红包。tongshi，tianmaoshuang11haijiangtourubaiyiweishangjiaquanmianjiangjingyingchengben，tebieshitaobaoshangjia。

京东双11大促开启时间也将提前，为10月17日晚8点，全周期分为5个阶段，包括抢先购、开门红、专场期、高潮期和返场期。此次，京东将向所有商家开放满200元减20元的补贴券，并推出“厂货百亿补贴”xiangmu，zhenduibaipaishangpin、gongchangzhigongchanpintigongzhuanshudeliuliangbutie、jiagebutieyijiwuliubutie。

抖音双11整体分为两个阶段——10月8日-17日为抢先期，10月18日-11月11日为正式期。核心玩法是官方立减15%和一件直降，zaicijichushangpeihepinpaihuiyuan、shangpinkarenwusai、miaosha、chaozhitiantuanzhibojiandengwanfa。

快手双11将从10月16日进入预热期，平台将提供200亿流量补贴，20亿用户红包，以及10亿的商品补贴，dapeibaokuanqianggou、xinpinbig daydengkaimenhonghuodong，bingshezhizhinengshenghuojie、dongjibianmeijiedengpinleiricuxiao。

小红书双11狂欢节将从10月12日正式开始，期间，小红书电商将投入百亿流量扶持和亿级补贴，tongguozhiboyubijiwanfa、remenhuatigongchuangdeng4dazhongbangjili，yijichanpinshengjitixiao、cuohegongjushangxin，zhulimaishou、shangjiadefazhan。

B站jinqiyekaiqileshuang11jingyingzuozhanquangonglvezhibo。cici，bzhanjiangzhenduidajiankang、chongwu、meizhuang、jiajujiazhuangdengsaidaojubanshuang11zhuanchangzhaoshang，zaiziyuantouru、chuangyiwanfa、zhenghecelvefangmianjunyoushengji，bingjiangyutaobaolianmeng“xingrenwu”gongtongtuichutuiguangliuliangyouhuizhengce。

抖音电商上线专属「新商体验分」

9yue28ri，douyindianshangxuanbu“xinshangtiyanfen”zhengshishangxian。gaigongnengduiyuxinshangfeichangyouhao，shejipingtaideyingxiaohuodongtibao、jinrujingxuanlianmengzhaodarendaihuoyijiguanggaotoufangdengduogechangjing。

“xinshangtiyanfen”shiyongyudianpuziruzhuyilaiweidadaozhanshizhengshitiyanfenmenjian（jidianpujin30tianyouxiaozhifudingdanshuxiaoyu30dan），tongshiruzhushijianxiaoyudengyu90tiandeshangjia。

Fenty Beauty将在加勒比地区上线

jinri，leihanaxuanbufenty beautyjiangzaijialebidiqushangxian。zi10yue24riqi，fenty skin、fenty fragrancehefenty hairjiangzaigaiquyu9gedaoyushangshi，bingfugaiantigua、aluba、bahamadengguojia。

juxi，zaijialebihaidiqudeshangshishifenty beauty2024nianquanqiukuozhangjihuadeyibufen，zhidezhuyideshi，jinnian3yue，fenty beautyzaizhongguoshangshi，yeyanxulepinpaizaiyazhoudekuozhang。

*yishangtupianlaiyuanwangluo，qinquanshan

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