6yue13ri，lgshenghuojiankanglianhehanguolenglianpeisongpingtaimarket kurlytuichufeisijiaphysiogellengzanghuazhuangpin，baozhengcongyuancailiaodaojiaofuquanlenglian。

xintuichudelengzanghuazhuangpinbaohanyikuananbupingheliangkuanmianshuang，hanweishengsuchejiaodanbaizhuanhuanmei，zaidiwenxianengfahuigenghaodegongxiao。

Byredo入局元宇宙打造「元宇宙气味」

jinri，byredoxuanbuleyuanyuzhoujihua，yubeidazao“yuanyuzhouqiwei”。

byredojiangheshuzishishanggongsirtfkthezuotuichuyuanyuzhouxiangshui“alphameta”，tajiangzuoweiyouxianshouzangyuansutigongjiyonghu，yuansuyou26zhongchengfenzucheng，butongchengfendaibiaobutongdeqingxu。

LG生活推出纯素彩妆品牌freshian

6yue9ri，lgshenghuojiankangxuanbutuichuchunsucaizhuangpinpai“freshian”，bingjiangshangxianqidian、runchungao、fangshaishuangdeng8kuanchanpin。

“freshian”shilgshenghuojiankangshouciyinrudesushirenzhengdepinpai，chanpindangzhonghanyouwuhuaguo、qiangjijixuecaogan、5zhongtoumingzhisuandengyouxiaochengfen，youzhuyushuhuanjifu，dazaochongmanhuolidejifuzhuangtai。

The Ordinary预备登陆印度时尚电商Nykaa

jinri，hufupinpaithe ordinaryxuanbujiangdengluyindushishangdianshangnykaa，bingzainykaade58gemendianzhongtuichu。

suiyinxinguanyiqingbeipotuichi，danthe ordinarydequanqiukuozhangjihuacongweitingzhi。the ordinarydeceobiaoshi：yujiweilaiwuniannei，yinduhuojiangchengweithe ordinarysandaguojishichangzhiyi。

童装品牌 Petit Bateau即将推出香水和美容系列

jinri，faguogaojitongzhuangpinpai petit bateauxuanbu：jiangzai6yuedituichuyigexiangshuihemeirongxilie pb natural care。

petit bateauchuangliyu1893nian，bainianlai，pinpaishizhongzhuzhongpinzhi、titie、ziyouyulvzhensidayaosu，jianchihanweimeihaotongniandetongzhentongqu。weiletuichuxinxilie，pinpaihaitebieyaoqinglexindexiangmuzongcai。

露华浓申请破产保护

《huaerjieribao》jinritouluxiaoxicheng：meiguolaopaimeizhuanggongsiluhuanongkenengjihuashenqingjinrupochanbaohuchengxu。

jinnianlai，luhuanongshizhongmianlinzhelaizidaxingmeirongjituanhehulianwangxinruipinpaideshuangzhongchongji，yijilaizigongyinglianduanquedebuliyingxiang。jinqigujiagengshilianxuxiahua，shizhijinwei 1.118yimeiyuan，erjiezhi2022nian3yue31ri，luhuanongzhangqizhaiwuzongji33.1yimeiyuan。

娇韵重启个性化护肤品牌myBlend

faguomeirongjituanjiaoyunshiriqianxuanbu：jiangzhongxintuichuqi15nianqianfuhuadegexinghuahufupinpai myblend。

myblend chengliyu 2007 nian，yongyouzijidulideshouji app「myskindiag」，nenggouzidongshibieyonghushangchuandemianbuzhaopian，zidongshengchenggexinghuahufudefangan。bencimyblendzhongxintuichu，chanpinfugaimiangengguang，baokuoyingyangbuchongji、waiyongmianshuang、 led mianzhaodeng。

护肤品牌Elf Skin即将独立运营

6yue14ri，e.l.f. beautyqixiahufupinpai「elf skin」xuanbujiangcongduliyunying。

zuoweiyigedulipinpai，elf skin jianghuodeewaideyingxiaotouzi、wangzhanshangdezhuanyongkongjianyijigengduoshejiaoxuanchuan。tongguochaifen elf skin，e.l.f. beauty xiwangnenggoujinyibukuodachanpinzuhe，weijinyibuzengzhangzuohaozhunbei。

Fashion Nova上线首个彩妆系列NovaBeauty

meiguokuaishishangpinpaifashion novayujinrituichushougecaizhuangxilienovabeauty，qichanpinbaohanshushizhongyansedechungao、chunxianbihechuncaiyiji11zhongyansedeyanxianbizhudapingjiahebaorongxing。

7yue，novabeautyhaijiangtuichugaoguangheshentihulichanpin，bingjixukuodaxianyousediaoxuanze。

清洁护肤品牌skyn ICELAND冰岛被收购

jinri，qingjiehufupinpaiskyn icelandbingdaoyibeishougou，shougoufangjihuajiangskyn icelandbingdaoyinruguojifazhanjieduan。

skyn icelandbingdaoyu15nianqianchuangli，chanpinpeifangzhudalaizibingdaodeshuiguo、zhiwuhekuangquanshuideng，qi63%dexiaoshouelaizibeimei，zaibeimeiyongyouyue1400jiamendian。

多个品牌官宣代言人

方里FUNNY ELVES完成数千万元A轮融资，贝泰妮领投

meizhuangpinpaifanglifunny elvesyiyujinriwanchengshuqianwanyuanalunrongzi，youweinuonamugongsibeitainijituanlingtou。benlunrongzizijinjiangyongyuchanpinshengji、xianxiaqudaojianshehetuanduikuochong。

fanglifunny elvesqianshenweimeizhuangmcnjigou「meixi」，muqianpinpaiyituichudingzhuangfenbinghefendiyeliangtiaochanpinxian，chanpindingweiweidazaogengshiheyazhourendedizhuangchanpin，zhudakangyanghuakangtuozhuang。

护肤品牌U Beauty获首笔融资

jinri，hufupinpaiu beautyhuodeshoubitouzi，zijinjiangyongyuchanpindejinyibuchuangxin。

u beautyyu2020nianchuangli，muqianyituichuyejianmianshuang、shentibaoshiru、chungaodengchanpin。u beautyjianchishiyongsiren capsulejishu，nenggoujiangguanjiandekangshuailaochengfenshusongdaopifushang，yidadaozuidadegongxiao。erqizhizaosheshiyeshiyong100%delvsenengyuan，feichanghuanbao。

朋友圈广告可直通天猫店铺

jinri，weixinpengyouquanguanggaoyijingkeyizhijietongwangshangjiadetianmaoqijiandian。 ruguoshoujizhongyouanzhuangtianmaoapp，dianjiguanggaohuizhijietiaozhuanzhitoufangguanggaodepinpaitianmaoqijiandian，meiyoudeyonghuzehuizhijietiaozhuandaotaobaoappneidedianpuyemian。

muqiangailujinghaichuyuneicezhong，qieguanggaobixutongguoalimamauni desk jinxingdetoufang。

小红书聚光平台推出省心智投功能

jinri，xiaohongshuyizhanshiguanggaotoufangpingtai—juguangpingtaixinshangxianle「shengxinzhitou」gongneng。

gaigongneng，yongyou「wuxuxuanci、xiaolvgenggao、chengbengengyou」sandatedian，jizaisousuoguanggaotoufangmoshixiakaiqi「shengxinzhitou」hou，xitonghuigenjuguanggaozhudetuiguangmude、mubiaochengben、guanggaochuangyideng，zhinengquanxuanguanjianci，jinxingguanggaozidonghuatoufang。

「京东全球贸」6月18日正式开放运营

jingdongguojikuajingb2bjiaoyiyufuwupingtai“jingdongquanqiumao”yiyu6yue18rizhengshikaifangyunying。qidajianleyizhanshixianhuojiaoyipingtai，zhizaijianliquanqiuduoquyu、duoqudao、duopinlei、duochangjingdekuajingxianhuoshangpinchi。

pingtaishangxianchuqi，chuhaigongchangheshangjianenggouxiangshoumianyongjin、mianhuiyuanfei、mianshangjiafei、mianyuezufeideng“simianzhengce”，haiyouzidongfanyi、shansujiesuan、zhuanyezhichituanduidengliudaruzhuquanyi。

抖音电商开启「产业成长计划」

jinqi，douyindianshangfabule“chanyechengzhangjihua”，xuanbujiangdazaobaiqiangchanyedai，xitonghua、guimohuadifuchichanyedaihezhongxiaoshangjia，zhulifazhanquyujingji。

“chanyechengzhangjihua”defuchizhengce，jiangquanmianfugaifushixiebao、shipinshengxian、meizhuang、gehujiaqing、qinzishenghuodengduogezhongdianxingye。

小红书起诉B站旗下两家公司

jinri，xiaohongshuguanliangongsixingyinxinxikeji（shanghai）youxiangongsiqisulebzhanqixia2jiagongsi—shanghaihuandianxinxikejiyouxiangongsi、shanghaikuanyushumakejiyouxiangongsi，liyoushiwangluoqinquan。 anjianjiangyu7yue18rizaishanghaishijiadingqurenminfayuankaiting，jutiyuanyinhexiangguanxinxihaiweitoulu。

超3793亿！京东618终极战报

riqian，jingdongxuanbu618zaichuangxingao，leijixiadanjinechao3793yi，jingdongchaoshigedapinleixiaoshouquanmianzhanshangdianfeng。

zai618qijian，shidaqiangshipinleichengjiliangyan，qizhonggehulingyudeshentirudengqiangshipinleibeishouzhuipeng，zuigaozengzhang300%。